OPEN 11:00 AM - 7:00 PM | WEDNESDAY - SUNDAY FROM MAY UNTIL SEPTEMBER

POP-UPS ON THE BAY

The coolest place to be this summer

in Belleville on the Bay of Quinte

Food | Shops | Fun

West Zwick’s Island Park, Belleville, Ontario

Your destination for fun, food & sunshine!

Come experience summer on Belleville’s beautiful waterfront, where every visit feels like a mini getaway. At Pop-Ups on the Bay, you can:

Taste The World: Enjoy everything from local favourites to international bites.

Shop Unique Finds: Explore small businesses offering handmade goods, artisan products, and one-of-a-kind treasures.

Play & Relax: Challenge friends to a round of mini golf, stroll the scenic waterfront trail, or simply take in the stunning views of the Bay of Quinte.

Soak Up The Atmosphere: With live events, family-friendly fun, and the energy of a vibrant outdoor marketplace.

Whether you’re here for a casual meal, a shopping adventure, or just to enjoy the waterfront, Pop-Ups on the Bay is the place to eat, shop & stay awhile this summer.

Smiling attendee enjoying a sprinkle-topped ice cream cone at Pop-Ups on the Bay waterfront festival in Belleville, ON
Vendor serving peach-coloured handcrafted lemonade from the Lemons booth at Pop-Ups on the Bay in Belleville, ON
Overhead view of a Greek fast-food meal from Souvlaki Ville featuring chicken souvlaki skewers with lemon wedges, golden fries, warm pita bread, tzatziki sauce, Greek salad with feta and olives, and assorted gyro wraps with fries and fresh vegetables, served on a marble surface with iced drinks.
Families and kids walking past artist-painted shipping container stalls at Pop-Ups on the Bay waterfront event in Belleville
Pop-Ups on the Bay organizers and vendors posing together in front of colourful shipping container booths at the Belleville waterfront festival

The 2025 Pop-Ups on the Bay Businesses.

Inside every booth is a local small business owner bringing their passion to life.

Ayiti Eats vendor Ralph Saint-Dic serving Haitian street-food from a bright blue and yellow booth at Pop-Ups on the Bay in Belleville, ON

Ayiti Eats

Ralph Saint-Dic

Authentic Haitian Cuisine

Friday - Sunday | 11am – 7pm

until September 13

Barbee’s Smoking BAR-B-Q owner Kimberly Andrews holding a seasoned cut of meat on a spatula before smoking at Pop-Ups on the Bay in Belleville, ON

Barbee's Smoking BAR-B-Q

Slow-Smoked BBQ Meats & Sides

Friday – Sunday | 11am – 7pm

until September 13

Gator’s Fries mobile food trailer with its owner standing beside the green-and-white Gator’s Fries truck at Pop-Ups on the Bay in Belleville, ON

Gator's Fries

Amanda Casselman

Crispy, Golden Fresh-Cut Fries

Wednesday – Sunday | 11AM – 7PM

until September 13

Hogg Food Co. vendor James Hogg displaying bottles of signature hot sauce and a tray of crispy fried chicken at Pop-Ups on the Bay in Belleville, ON

Hogg Food Co.

James Hogg

Gourmet Sandwiches, Wraps & Sides

Friday – Sunday | 11AM – 7PM

until September 1

Portable mini-golf course with colourful obstacles set up on the Belleville waterfront lawn at Pop-Ups on the Bay festival

Little Timmie's

Paul Peterson

Delicious Indian Street Food

Wednesday – Sunday | 11AM – 7PM

until September 13

Portable mini-golf course with colourful obstacles set up on the Belleville waterfront lawn at Pop-Ups on the Bay festival

Lucky 13 Mini Golf

Paul Peterson

Waterfront Mini-Golf Fun

Wednesday – Sunday | 11AM – 7PM

until September 13

Nasr’s Falafel owner Nasredine Mostafa smiling and frying falafel in a large pan at Pop-Ups on the Bay in Belleville, ON

Nasr's Falafel

Nasredine Mostafa

Authentic Middle Eastern Cuisine

Friday – Sunday | 11AM – 7PM

until September 13

Overhead view of grilled souvlaki skewers, seasoned fries, fresh salad and dipping sauces on a white table at Pop-Ups on the Bay in Belleville, ON

Souvlaki Ville

Dimitri Karapanos

Authentic Greek Souvlaki

Wednesday – Sunday | 11AM – 7PM

until September 1

Taste of Ukraine blue and yellow booth decorated with Ukrainian and Canadian flags at Pop-Ups on the Bay waterfront event in Belleville, O

Taste of Ukraine

Andril Vanchuk

Traditional Ukrainian Comfort Food

Wednesday – Sunday | 11AM – 7PM

until September 13

Stone Slab Pizza menu board listing Neapolitan-style pizzas displayed in a blue shipping container window at Pop-Ups on the Bay in Belleville, ON

Stone Slab Pizza

River McCoy

Neapolitan-Style Pizza by the Pie

Wednesday – Sunday | 11AM – 7PM

until September 1

Karkata NC Boutique owner Nidhi Agarwal holding a Quinte West Chamber of Commerce membership certificate with two colleagues at Pop-Ups on the Bay in Belleville, ON

Karkata NC Boutique

Nidhi Agarwal

Custom Creative Apparel

Pop-Ups on the Bay Logo
Our Part Nature Co. founder Amanda Newman holding her young son in front of leafy green trees at Pop-Ups on the Bay in Belleville, ON

Our Part Nature Co.

Amanda Newman

Eco-Friendly Home + Body Goods

The Golden Scoop vendors Emma Phieffer and partner standing in front of a colourful mural on their shipping container at Pop-Ups on the Bay in Belleville, ON

The Golden Scoop

Emma Phieffer

Local Ice Cream

Wednesday – Sunday | 11AM – 7PM

until September 13

The Tinkered Decor and More Store

Jennifer Hunter

handcrafted treasures

Wednesday – Sunday | 11AM – 7PM

until September 13

Karkata NC Boutique owner Nidhi Agarwal holding a Quinte West Chamber of Commerce membership certificate with two colleagues at Pop-Ups on the Bay in Belleville, ON

Karkata NC Boutique

Nidhi Agarwal

Custom Creative Apparel

Pop-Ups on the Bay Logo
Our Part Nature Co. founder Amanda Newman holding her young son in front of leafy green trees at Pop-Ups on the Bay in Belleville, ON

Our Part Nature Co.

Amanda Newman

Eco-Friendly Home + Body Goods

Learn More
Ayiti Eats vendor Ralph Saint-Dic serving Haitian street-food from a bright blue and yellow booth at Pop-Ups on the Bay in Belleville, ON

The Kiln Pop-Up Pottery

Kristianne Keiller

Glaze-your-own pottery pieces

Pop on Down to

The Pop-Ups!

Smiles. Sunsets. Small businesses.

Explore our highlight reel — real Belleville energy.

a picnic beside branded signage.
Families playing and exploring colourful vendor containers under maple trees at Pop-Ups on the Bay in Belleville’s West Zwick’s Park.
Brightly painted food booth with cartoon characters and a yellow awning serving treats at Pop-Ups on the Bay in Belleville.
Visitors lining up at Gator’s Fries food truck near the waterfront during Pop-Ups on the Bay in Belleville, Ontario.
Kayaks and paddleboards set up for waterfront rentals beside branded Pop-Ups on the Bay containers at West Zwick’s Park in Belleville.
Families ordering ice cream from The Golden Scoop and exploring painted vendor booths at Pop-Ups on the Bay in Belleville, Ontario.
Collage of Pop-Ups on the Bay: happy vendors, kayaks, food, and families enjoying Belleville’s waterfront summer event at West Zwick’s Park.
Shoppers browsing handmade dresses and accessories at an outdoor retail booth during Pop-Ups on the Bay in Belleville’s West Zwick’s Park.
Nasr from Nasr’s Falafel smiling while cooking fresh falafel inside his food booth at Pop-Ups on the Bay in Belleville, Ontario.

STAY IN THE KNOW

Food & fun For All AGES on the Beautiful Bay of Quinte

Close-up of diverse takeout meals including pizza, curry, onion rings, ice cream, and drinks shared at a red picnic table at Pop-Ups on the Bay in Belleville.

FOOD

Taste Bold Flavours by the Bay

Caribbean spice, Asian street eats, and local favourites — every bite tells a story worth coming back for.

Local musician playing acoustic guitar during a live outdoor performance on the grass at Pop-Ups on the Bay in Belleville, Ontario.

LIVE EVENTS

Feel the Music, Join the Vibe

From high-energy shows to soulful sets — every performance brings people closer by the water.

Person holding a mini golf scorecard and pencil with colourful flowers and green putting course in the background at Pop-Ups on the Bay.

GAMES & ACTIVITIES

Play Hard, Laugh Loud, Stay A While

Mini-golf, family face-offs, and laid-back fun — there’s always something fresh to enjoy together.

TESTIMONIALS & Reviews

What Our Visitors Say

"I love Pop-ups on the Bay, it is truly the best Sunday destination!"

We rented a 3-person kayak ($30 for one hour – they provide life jackets, etc.), had a delicious cinnamon bun from Benj’s ($5 – but for goodness’ sake, tip this vendor), enjoyed Gators’ large fries with gravy and a drink ($10), and grabbed ice cream from Golden Scoops ($2.25 for a generous kiddie cone). There’s also mini putt and other awesome food vendors.

Blue vendor container and picnic area shaded by trees with the large Belleville sign in the background at West Zwick’s Park during Pop-Ups on the Bay.

Will definitely be back!

The Lite and Glow Kayak rental is absolutely amazing went the other day to check it out and talked with Kiley who was very knowledgeable and helpful!

definitely recommend 😊

Tried Mel’s Perogies this afternoon – both the potato & cheese and pulled pork were delicious! Great service too – we even got a “sneak peek” taste of their special for Canada Day (Donair), and it was so yummy!

Highly recommend 🤗❤️

The falafel and shawarma were absolutely delicious and made by the loveliest woman! Great food in a beautiful place, what more could you want?

Led by the City of Belleville – Economic Development & Tourism

Official Organizers Behind

Pop-Ups on the Bay

Discover Belleville logo with stylized blue binoculars and bold navy blue text, representing tourism in Belleville, Ontario.
Official City of Belleville logo showing a white sailboat in front of a blue city skyline, trees, and Bay of Quinte water.
Belleville Economic Development logo with bold black text and a teal “IQ” icon, representing business growth in the region.

Who Will Love
Pop-Ups on the Bay?

FOOD LOVERS

FAMILIES

LIVE MUSIC FANS

WEEKEND EXPLORERS

LOCAL SHOPPERS

OUTDOOR ENTHUSIASTS

SOCIAL BUTTERFLIES

CULTURE SEEKERS

COMMUNITY SUPPORTERS

BELLEVILLE LOCALS

FREQUENT VISITORS

COMMUNITY AMBASSADORS

VISITORS & TOURISTS

ROAD TRIPPERS

VACATIONERS

FOOD VENDORS

CRAFT MAKERS

SMALL BUSINESSES

LOCAL ARTISTS

ENTREPRENEURS

STARTUP BRANDS

Quick answers to help plan your visit

Your Top Questions – Answered

No logins. No digging. Just the info you actually need, right when you need it.

What is Pop-Ups on the Bay?

It’s a free outdoor summer event on the Belleville waterfront with rotating food trucks, handmade goods, live music, and family-friendly fun every week.

Where is it located?

At West Zwick’s Park in Belleville, Ontario—right by the Bay of Quinte. The entrance is off Bay Bridge Road with signs and parking near the event space.

When is it open?

From May to September, every Wednesday − Sunday, plus holiday Mondays, running 11 a.m. to 7 p.m.—rain or shine. Some vendors may be open as late as 11:30 on outdoor movie nights!

Does it cost anything to get in?

Nope—it’s completely free. You only pay for what you eat, buy, or play. Bring your crew, no ticket needed.

What kind of food and vendors will I find?

Expect a changing lineup of local eats, desserts, drinks, artisan goods, and games—every weekend’s a bit different, so there's always something new.

Can I bring kids and pets?

Yes! It’s kid-friendly and pet-friendly. There’s a playground, mini-golf, open space to run around, and leashed dogs are welcome all over.

Where do I park?

There’s free parking on-site at West Zwick’s Park. Overflow lots and street parking are nearby too. Signs will guide you in.

Is the event accessible?

Yes. The park has paved walkways, accessible washrooms, and wide-open space for strollers and wheelchairs.

What if it rains?

The event runs rain or shine, and many vendors have tents or covered areas. Bring an umbrella just in case—it’s still a good time.

How can I become a vendor or sponsor?

Click “Become a Sponsor” in the site menu or head to the vendor section to apply. Weekly and monthly spots are available, but they fill fast.

Want your brand to reach more people?

Align your brand with one of Belleville’s most vibrant seasonal events. Our customizable sponsorship packages offer high-visibility placement, community engagement, and exclusive activation opportunities across our signature weekends, vendor village, live music stage, and digital platforms.

OPEN FOR THE COMMUNITY — Rain Or Shine

BELLEVILLE WEATHER
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ADDRESS

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10 Bay Bridge Rd, Belleville, ON K8P 3P6, Canada

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